3M’s First Authorized Body shop in the Middle East Inaugurated in Dubai
UAE, 5th May, 2013
Autocare leader collaborates with Rover Auto Center to offer high quality collision repair services
3M Automotive Aftermarket division, the market leader for collision repair solutions in collaboration with Rover auto center, today inaugurated its first Authorized Bodyshop in Dubai, which is also the first of its kind facility from 3M across the Middle East region.
The new 3M Authorized Bodyshop was inaugurated today in the presence of Mr. Irfan Malik, Area Vice President, 3M Middle East & Africa and Mr. B.P Vidyanandhan, Managing Director and Owner of Rover Auto Center. Introduced as a novel concept, the 3M Authorized Bodyshop has been established to offer high quality and professional collision repair services to car owners by using proven 3M solutions that is combined with 3M’s decades of global expertise in the automotive aftermarket industry.
With the inauguration of the new center, 3M has established a dedicated one stop shop for car collision repairs in the UAE. Strategically located in the Al Quoz Industrial area, and well equipped with the latest technology for collision repair & car detailing, the newly inaugurated center will offer 3M’s complete range of automotive solutions with the assurance of a fast turnaround time for damaged cars.
Commenting on the opening of the new authorized center, Irfan Malik, Area Vice President, 3M Middle East & Africa said, “Latest innovations that offer unmatched value and convenience to consumers is the hallmark of our solutions at 3M. The authorized body shop that has been inaugurated today is yet another example of the seamless application of our sophisticated technology platform for the benefit of car owners. 3M automotive aftermarket solutions have created a niche for themselves in the UAE and we are confident that our latest offering in the realm of collision repair will witness similar success and consumers will benefit immensely with the introduction of this new concept.”
Mr. B.P. Vidyanandhan, Managing Director & Owner Rover Auto Center, said, “Rover auto center has been at the forefront of implementing best auto care practices over the last decade and this reputation has earned us the collaboration with 3M automotive. Car owners can now experience agency repairs like service and professional support for their collision repair and car detailing services. 3M collision repair products are renowned for delivering high quality work and we are proud to offer these solutions to our valued customers as we begin our association with 3M.”
With the launch of its first body shop in Dubai, 3M has also expressed interest in opening similar body-shop facilities across the United Arab Emirates and wider Middle East region, in collaboration with existing body shop centers with proven track record, professional management and excellent customer feedback.
For the past 100 years, 3M’s innovative solutions have been implemented across various applications by the automobile industry around the world and now the same products have been tailored for direct consumer use as they are made available at the 3M Authorized Body Shop Center.