UAE, 27th January 2011.
Today, 3M unveiled its highly anticipated groundbreaking Innovation Center in Dubai, United Arab Emirates.
UAE, 27th January 2010.
Today, 3M unveiled its highly anticipated groundbreaking Innovation Center in Dubai, United Arab Emirates. The opening of the Dubai center, set to bring 3M technology even closer to its regional customers, will provide 3M with an expanded facility in the Middle East to better support customer needs across the region resulting in more cost-effective customer centric solutions created specifically for the region, in the region.
”The Dubai center will draw upon 3M’s global R&D strength and 45 technology platforms to provide solutions for local customers to experience all around the region,” explained Irfan Malik, Vice President, 3M Middle East and Africa. “In 3M we have an expression that says ‘3M is always within reach.’ This new center, in addition to our Saif Zone Manufacturing Facility, demonstrates that we are continuously investing in the local market while consistently producing innovative customer centric products.”
Customer Technical & Innovation Centers are unique to 3M around the world and serve as a mechanism for customer inspired innovation. The first of its kind in the Middle East region, the Dubai center will now offer potential customers, business partners, and research and development experts the exciting opportunity to test a host of 3M’s often groundbreaking innovations. Located in Internet City, the Center, which is LEED certified and environmentally friendly, will be divided into fourteen zones showcasing all of 3M’s technology platforms, capabilities and products for the Middle East market.
“3M Innovation Centers worldwide foster creativity and imaginative forward thinking that results in a steady stream of new and improved products,” said Inge Tulin, Executive Vice President of International Operations, 3M. ”Today, 3M counts more than 50,000 innovative products that improve our world. With every new Innovation Center, we can be certain that number will continue to grow and that 3M’s development, products and technologies will only get better.”
“When touring our Innovation Center our customers will discover the magic of 3M’s innovation by experiencing it. They will see, hear, touch and interact with our technologies on a first hand basis,” added Malik.
The center will also be a hub for training and product application in the region used to accelerate the development of new products and services locally across all of 3M’s businesses namely; Healthcare, Display & Graphics, Safety & Security, Industrial & Transportation, Electro Communication as well as 3M’s verticals such as Oil & Gas. Additionally, the center will offer potential customers the opportunity to touch and test 3M’s technologies and learn about their various applications in the exciting on-site teaching rooms, an entirely new experience for the region.
“Innovation is a common language expressed in many tongues. Wherever we are in the world, we are connected by our desire to create new and improved materials, processes and products. Creating innovative products and services that respond to customer needs in the region has always been a way of life at 3M Gulf and that is a goal that our new center aims to take even further,” said Malik.
The center was first announced in December of last year and stirred a strong positive reaction and interest from media, customers and research and development experts in the region not only due to the center’s innovative content but also for the benefits it is set to bring to the region. The opening comes shortly after 3M Gulf’s inauguration of its Saif Zone Manufacturing Facility in Sharjah-UAE, a pre-built leased facility that will help create a faster reaction to the market needs of Gulf customers, as well as significant lead time improvement. The Dubai center is the 23rd 3M center in the world.
To know more about the 3M Innovation center & register please visit www.3mgulf.com/innovation